Every batch is carefully handcrafted in our warehouse, ensuring attention to detail and consistent quality. We don’t mass-produce. Each product is made or packed by hand, guaranteeing purity and care in every order.
Natural and non-toxic
Made with only natural, non-toxic ingredients. Free from hormone disruptors, enzymes, synthetic fragrances, and harsh chemicals. Safe for sensitive skin, babies, and the environment.
Based on traditional recipes
Inspired by traditional cleaning methods used long before synthetic chemicals existed. Our formulas are time-tested recipes that rely on simple, natural ingredients for a pure, effective clean.
See why our customer never go back.
Our overall rating is 4.9 out of 5 stars from over 800 reviews.
"Just love this laundry powder. It’s great for sensitive prone skin. (My husband has eczema ) The clothes come out really clean and fresh without the revolting synthetic scents of leading brand detergents. I’ve been a fan of Allavare for years and wouldn’t use anything else now."
Grace K.
"I really like the fragrance of the washing powder and the laundry bleach works better than any big brand I've tried. Love the packaging and delivery was prompt. Love the fact that I am supporting a small UK business that produces a quality product that does not harm the environment or me."
Chloe R.
"I switched to Allavare 8 months ago and it's fab! You only need a tiny amount and I always get good results. The clothes always come out clean and fresh, and it's amazing to know that it's toxin free."
Faye F.
"Really pleased to have found a pure laundry powder. I have used other brands but this really works, is kind to my skin and the packet lasts for ages. Definitely recommend to anyone with sensitive skin, wanting clean clothes and is environmental conscious. "
Alice S.
"Great to use an effective product that is kind to the planet and my family! "
Effortless, natural laundry. Delivered on your schedule.
How it works:
Made by us, for you.
Made and packed by us in our warehouse, prepared for you and sent straight to your door.
Subscribe & stay stocked up.
Always in stock, just when you need it. Subscribers get first access, ensuring your essentials always arrive on time.
Flexible and hassle-free.
Adjust, pause, or cancel anytime. No commitments, just a seamless, natural laundry routine.
For the curious ...
Is it safe for children and newborn clothing?
Yes, all our products are made with natural ingredients. No hormone disruptors, harsh chemicals or skin irritants.
How many washes per bag?
There are up to 60 washes per bag or 120 HE machine washes.
Is it for everyday laundry?
Pure Laundry Powder is ideal for all types of washes, from machine to hand washing.
Is it safe for delicates?
Yes, along with being very gentle on your skin, Pure Laundry Powder is also very gentle on your fabrics. Always wash according to your garment care label.
Can this be used for cold washes?
For cold washes it still works great. For maximum efficiency, in washes under 40° we recommend dissolving in hot water and adding to your washing machine drum.
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